Some clients pay us over $1,000,000 to run their multi-million-dollar crowdfunding campaigns. For the first time ever, we’re pulling back the curtains and showing you how we do it.
And launch your successful campaign
Yes! Send me CROWDFUNDING Secrets Now!Click Here for Special $4.99 Offer
As the Founder of TCF, the World’s Largest Crowdfunding Marketing Agency, I have:
… worked with 1,000+ campaigns
… raised raised millions of dollars per campaign
… spent a total of $15,453,560 on advertising
… ran over 724,711 tests
And after pouring through billions of data points and analyzing what works for different campaigns… The conclusions I found blew my mind!
Contrary to what you might think, your crowdfunding success is only partly related to:
Instead, I discovered patterns that had a FAR greater impact:
Inside Crowdfunding Secrets I will break down the insider secrets that will help turn your nextcrowdfunding campaign into a memorable success…
But first, has this happened to you?
You and a friend have an awesome idea for a product. But you don’t have the money to go tomarket.
So you look into funding… You check your savings… You ask around…
And then you find out about crowdfunding!
So you check it out, not expecting much…
And while a lot of it really doesn’t make sense… one thing is a given:
You’re hooked! THIS is the answer.
But then you get into it…
And you’re hit in the face with a never-ending stream of questions…
What’s a backer? What’s a reward? How is this different from ecommerce? How do people decidetheir funding goal? Are backers from within the platform? How do other people discover projects? Why would people trust me?
And answering those questions only brings up MORE!
How do I retarget the right audience on Facebook? Should I use Display Ads? What’s the best wayto pitch a journalist? Is it better to pay one big influencer or 100 micro influencers?
And perhaps most importantly:
This was me. 8 years ago...
I launched my first campaign after work, at 20:13 on Friday, January 17th 2014. And spent the next 5 hours dreaming of what I would do with the million dollars I was sure to raise.
I refreshed the page every minute until I fell asleep in my chair…
… but when I woke up the next day, I was still met with that big fat ugly $0.
I reached out to friends and family. I posted it on Facebook. On Twitter.
But by the end of the campaign, I’d raised a grand total of $15.
One donation. From a friend.
I was relying on luck.
I thought it would be easy to become the next million-dollar campaigner, that all I had to do was to launch.
But obviously that didn’t happen!
And if you thought that might work for you too, the chances that you’ll fail are pretty big as well!
Regardless of the niche, most Kickstarter campaigns end in failure.
Let’s just take a quick look at the keyboard niche, as tons of keyboard campaigns launch every year.
When planning the campaign, everyone looks to Keychron or Keyboardio as a sign of their own future success:
What they don’t realize, is that most keyboard campaigns end up like these ones:
Their new campaign was guaranteed to succeed, right?
You know what their campaign raised last year?
Now, I know what you’re thinking…
$20,000? Not bad! I’d be happy raising that much…
And sure, that’s a sizable sum that most crowdfunding creators would be happy with!
But I can guarantee you that their marketing costs alone surpassed that…
Add to that their design, prototyping, development, manufacturing, delivery and other costs, and you can see that they went into debt for a product that nobody wanted…
And this isn’t just them — out of over 550,000 products that have launched on Kickstarter…
The truth is far worse though, because
That’s 332,215 people that spent months getting ready for a crowdfunding campaign… and didn’t receive a single cent!
Just like that first campaign that I failed.
But if anything good came out of my experience, it was this:
I failed so you wouldn’t have to.
I interviewed some of the biggest names in crowdfunding for their advice, and turned it into an easy-to-read collection of the strongest practical tips.
I launched the book on Amazon to immediate success!
It became a Top Seller and sold 1,000s of copies in its first year. And to my great surprise — readers started reaching out to me, personally!
A few months after publishing the book, the advice in the first edition of this book was already helping people raise $100,000s.
After the book’s initial success — and by popular demand — I opened a crowdfunding marketing agency.
And over the past 7 years, I’ve managed hundreds of campaigns for creators like you and scaled them to raise millions of dollars… each!
My crowdfunding marketing agency has since become the top agency in the world by both the average raise per campaign AND the size of its crowdfunding team and ecosystem.
On average, a TCF campaign raises over $1.2 million dollars, a feat shared by only 0.01% of crowdfunding campaigns…
… thanks to my team of 113 dedicated crowdfunding marketing experts!
So, why am I telling you this? Am I just showing off?
Sure! That might be a part of it…
But it’s also because the book that you’re about to buy is now so much more — thanks to them!
When I wrote the first edition in 2015… I was by myself… I was still learning from others’ mistakes…
Now — 7 years later — this revised edition contains the knowledge and expertise of 113 dedicated crowdfunding marketing professionals.
It contains the direct learnings our team has picked up over the course of spending $32,649,295 on advertising.
From copywriting to design, Facebook advertising to influencer marketing on TikTok, automation engineering to social media, video production to conversion optimization and direct sales.
It’s THIS knowledge that makes up the 2nd edition of Crowdfunding Secrets that you are now thinking of getting for yourself.
And it’s THIS knowledge that makes up the 2nd edition of 57 Secrets of Crowdfunding that you are now thinking of getting for yourself.
… and lots, lots more, including:
… that cover EVERYTHING you need to know to launch your successful campaign.
I run a very busy marketing agency, and we can’t afford to invest hundreds of hours and big teams of marketers without being 100% sure that the campaign will be successful… In this webinar, I teach you the product-market fit strategy we use to validate every single campaign that comes our way. This way we know exactly how much that campaign will raise BEFORE we even spend any resources on it.
The crowdfunding space moves FAST! And if you’re not working at 150% efficiency, you’ll be left behind.
In this webinar, I break down the productivity hacks that I’ve learned by analyzing 1,000s of successful crowdfunding creators. I put them through the test by getting each of my team members to try them out for weeks at a time, and include only those that have the greatest impact.
“But Narek, I’ve never run a crowdfunding campaign before…”
Don’t worry! This is one of the most common mindsets that I see stop people from starting their own crowdfunding journey. All. The. Time!
There are campaigners who are already on their 40th campaign, and continue to raise $10-20,000. But there are also lots of first-time creators that I’ve seen launch a multi-million dollar campaign, because they followed the steps I break down in this book.
“But Narek, all the advice I read is outdated…”
I know, right?!
It seems like every guru out there just paused in 2018, and offers the same outdated information. There’s nothing about Apples new privacy changes. They don’t cover the new Facebook Conversion API. And all the advice on SMM and influencer marketing seems to date back to when the ice bucket challenge was trending!
But not this book. The original Crowdfunding Secrets launched on Amazon in 2015 and quickly became a bestseller. But this book is almost NOTHING like it.
When I started editing it in 2022, I hoped to just update a few numbers and be done with it in a week… but I quickly realized that all of the advice was outdated.
So I threw the book out, and started writing it again from scratch — and it ended up taking me and my team 6 months to rewrite!
And I’m happy to say that EVERYTHING is relevant to running a successful crowdfunding campaign NOW.
“But Narek, I don’t have time right now…”
You just read this page, didn’t you? In my book, that’s a pretty good sign that you’re interested in investing the necessary time to run a successful crowdfunding campaign.
Sure, you have a job, a family, friends… life gets in the way… but running a successful crowdfunding campaign doesn’t have to take up a lot of your time, as long as you can prioritize and follow the advice I give you in Crowdfunding Secrets.
Once you’ve made the decision to launch your crowdfunding campaign, I recommend you follow through while the motivation is still hot! But don’t worry if it takes you a while to get started. With my 365-day guarantee, you have a year to try out all the advice in this book… and if you still feel it wasn’t worth the $5, you can just send me an email and I’ll refund you no questions asked!
“But Narek, I can’t afford the big advertising budget…”
You’ve probably heard that running a crowdfunding campaign is expensive. That you need to have prototypes ready. That you need to have a big advertising budget. That you need funds to pay influencers and journalists…
But don’t worry. In Crowdfunding Secrets, I show you tons of ways you can grow your campaign FOR FREE. So, even if your funds are limited — or non-existent — you can still make the most of your next crowdfunding campaign.
There are 100s of crowdfunding gurus out there, promising to work wonders for you and your crowdfunding campaign.
They charge large upfront fees, and then — after bringing you no returns — tell you that your product doesn’t have a market!
Or they offer you something for free, and then rope you into buying an expensive tool they’re promoting that you never wanted.
And worst of all, they’ve probably never even run a crowdfunding campaign themselves!
But as you’ve probably realized by now… I’m not one of them.
So why am I giving out all this advice for just $5?
“Surely it’s worth more than that!”
Hint: It is! 😉
It’s worth a lot more than $5.
Think of it this way… the average pledge amount on Kickstarter is $81.82. If the advice in this book can get you just 1 single pledge, you’ll already have made back your investment — by over 1,600%!
And don’t worry, I am positive that it will bring you much much more than just 1 backer…
So, why am I charging just $5 if it’s worth so much more?
For a number of reasons:
Still not sure?
I used to offer the first edition of Crowdfunding Secrets to my newsletter subscribers for free. And I watched as 1,000s of people subscribed to get their copy… and then never launched their campaign!
That’s why I decided that after investing all this time and money in the second edition of this book, I would charge a small fee. Just enough to cover its expenses. And just enough to motivate you to actually get moving and launch that campaign!
We’ve all heard of how paying for a gym membership is much more effective in getting you fit than planning on working out at home… well, this $5 is your gym membership, and your AFTER photo is your next successful crowdfunding campaign!
And if you can’t invest $5 towards running your successful crowdfunding campaign, then this book isn’t for you.
I understand that even after all this, you still might be doubting yourself and the decision to run a crowdfunding campaign — or even whether this book will help you get there!
That’s why I want to offer you a 365-day guarantee!
Yup, that’s right!
Not a 1-week, or even 1-month guarantee… a 1 YEAR guarantee!
I’ll send you 100% of your money back… and you can even keep the book!
I just want to make sure that you to have the time to:
1. Read this book
2. Design your product
3. Validate your idea
4. Run a prelaunch lead-generation campaign
5. Send high-conversion emails
6. Build a social media presence
7. Get in touch with journalists and influencers
8. See your product placed in top media
9. Launch a successful crowdfunding campaign
10. See the backers rush in excited to give you their money
All with the peace of mind that you’re not rushed to test the strategies included inside.
And if for whatever reason they don’t work — or you didn’t find the time to launch and test them out for yourself — I will refund you 100% of your money… AND you get to keep the book!
Like everything in crowdfunding, time is of the essence, seriously…
I convinced my business partners that giving this book out for just $5 was a good idea. But more than that, I convinced them that sharing the insider secrets included in the book was a good idea.
They think it will negatively impact our business…
They think we’ll lose clients…
But I believe that you reading this book will have a positive impact.
So, I convinced them to try it out for a bit and see.
They’ve given me a limited amount of time to share it with you. And I might have to take it down tomorrow!
Get it while you still can: