Researching Kickstarter or Indiegogo before your crowdfunding campaign launch will have a crucial importance on your success. It can make or break your assumptions, give you a great data on competitors and their strategies, reveal what traffic sources work well and what don’t, create your target customer’s avatar etc.
I will concentrate on how to research your competitors, journalists and target audience in other articles and videos, and in here I want to show you a little hack on how to research Kickstarter on your competitors’ traffic sources and evaluate their conversion rate to see if there’s a good fit for your campaign or not. Here’s how to do it:
To start the research, go to Kickstarter, find a competitor project and hit “Share”
From the opened options select “Embed”